Introduction

Your closet hides cash. Not because you should flip clothes for a living, but because a calm resale system trims outliers, funds upgrades, and keeps your capsule lean. This playbook gives you a 2‑hour setup and a 30‑minute weekly routine so listings don’t own your life.

1) Inventory with purpose (30 minutes)

Sheet columns: Item | Brand | Category | Size | Condition (NWT/Excellent/Good/Fair) | Original Price | CPW to Date | Estimated Resale | Photos (Y/N) | Listed (Y/N) | Platform | Status | Notes.
Flag high‑value brands and current‑season pieces first.

2) CPW vs. recoverable value

• CPW (Cost‑Per‑Wear): Price / Wears.

• Recoverable value: conservative resale estimate (check recent comps).
  Decision: keep if CPW is trending down fast and you actually wear it; sell if CPW is stalled and recoverable value is meaningful.

3) Prep: clean and measure

Wash/steam. Record flat measurements: chest P2P, shoulder, sleeve, length; for trousers: waist flat, rise, thigh, inseam, hem. Buyers ask for numbers—answer once in the listing.

4) Photo protocol (15 minutes per 8–10 items if batch‑shot)

• Neutral background, natural light.

• Shots: front, back, close‑up of fabric, tag/size, detail (buttons/stitching), flaws, on‑body or on‑form if possible.

• Keep files named by Brand_Item_Size_Color.

5) Listing template (copy/paste)

Title formula: Brand + Item + Size + Color + Key Fabric/Detail (e.g., “A.P.C. Petit New Standard 31 Raw Denim”).
Body: condition, exact measurements, fit notes, care, pet/smoke‑free, shipping window.
Tags: category, style, core colors; avoid spam.

6) Pricing ladder and negotiation

• List at 110–125% of target; expect reasonable offers.

• Accept bundles at a discount to save time.

• Re‑price after 14 days if no traction; refresh photos or cover image.

7) Platform pick (lightweight matrix)

• Poshmark/Depop: fast fashion, streetwear, mainstream brands.

• eBay/Grailed/Vestiaire: heritage, designer, menswear, niche labels.
  Use the platform where those buyers already live.

8) Shipping flow (10 minutes setup)

Stock poly mailers in two sizes, a small scale, and label paper. Pre‑print thank‑you slips with care notes to reduce DM back‑and‑forth.

9) Avoid returns and drama

Disclose flaws clearly. Include exact measurements. Ship on time. Be polite but firm on unrealistic low‑balls; counter once and move on.

10) Reinvest with intention

Route proceeds to an Upgrade Fund earmarked for capsule gaps (see Fit Map OS). Replace one mediocre piece with one enduring upgrade.

11) Weekly cadence (30 minutes)

• Batch: shoot on Sunday, list Monday, ship Tue/Thu/Sat.

• Re‑price stale listings.

• Archive items older than 60–90 days and donate if they don’t move.

Pitfalls

Over‑editing photos, vague measurements, pricing to sentiment not comps, holding out forever for an extra $5.

The compounding effect

A small, steady resale habit keeps your wardrobe current, your storage clear, and your budget healthier—without turning you into a store.

Bottom line: Sell the outliers, fund the essentials, and let your closet pay for its own upgrades.